EXPOMAX SEG trade show booths are modular exhibition display systems designed for professional trade shows, exhibitions and branded events. Available in 10x10, 10x20, 20x20 and other configurable layouts, our booth solutions include both 40mm non-backlit SEG systems and 120mm LED-backlit SEG systems.
The lightweight 40mm system is ideal for non-illuminated modular booth walls and partitions, while the 120mm system integrates LED lighting for high-impact backlit exhibition displays. Both systems use reusable aluminum frames and replaceable Silicone Edge Graphics, allowing distributors, exhibit builders and rental companies to create flexible booth configurations for different customer projects.
An SEG trade show booth is a modular exhibition system that uses aluminum frames together with Silicone Edge Graphics, commonly known as SEG.
A thin silicone strip is sewn around the edge of the printed fabric graphic. The silicone edge is inserted into the channel of the aluminum frame, creating a smooth, tensioned graphic surface with a clean and professional appearance.
Unlike permanently constructed exhibition stands, modular SEG booth systems are designed to be assembled, dismantled, transported and reused for multiple events.
The aluminum frame can remain in service while the fabric graphics are replaced whenever branding, campaigns or customers change.
Different exhibition spaces require different booth configurations.
EXPOMAX SEG booth systems can be configured for common trade show footprints including:
Our [10ft SEG Trade Show Booths] are designed for standard inline exhibition spaces where exhibitors need a professional branded backdrop while preserving open floor space for customer interaction.
Different SEG panels can be combined with counters, shelves, monitor mounts and other display accessories depending on the booth design.
A 10x20 booth provides more room for branding, product presentation and customer meetings.
Modular SEG panels can be arranged as straight walls, side walls and multi-section display structures to create a larger branded environment.
Our [20ft SEG Trade Show Booths]provide greater flexibility for larger exhibition spaces, allowing exhibitors to combine branding, product presentation, reception and meeting areas within one modular environment.
Multiple SEG modules can be combined to create illuminated feature walls, non-backlit partitions, reception areas and product presentation zones according to the booth design.
EXPOMAX offers different SEG frame systems for different exhibition requirements.
EXPOMAX offers two main SEG frame systems for modular trade show booths: the 40mm non-backlit SEG system and the 120mm LED-backlit SEG system.
Both systems use reusable aluminum frames and replaceable Silicone Edge Graphics, but they are designed for different booth requirements. The most important difference is illumination: 40mm SEG frames are non-backlit, while 120mm SEG frames integrate LED lighting to create illuminated booth walls and lightbox structures.
The [40mm SEG Backdrops] use a slim 40mm aluminum profile and are designed as non-backlit SEG display structures.
Instead of using internal LED illumination, the 40mm system relies on printed SEG fabric graphics to create clean, seamless branded walls.
Its slim and lightweight construction makes it especially suitable for:
Non-illuminated trade show backwalls
Booth partitions and side walls
Lightweight modular booth structures
Projects where compact transportation is important
Exhibitors who do not require internal lighting
Cost-conscious exhibition projects
Because no internal LED system is required, the 40mm frame remains lighter and simpler while still providing the clean, tensioned appearance of Silicone Edge Graphics.
For distributors and exhibit builders, the 40mm system is a practical option when customers want a professional SEG booth without the additional cost and electrical requirements of a backlit display.
The [120mm SEG Backlit Booth System] uses a deeper 120mm aluminum frame with integrated LED lighting, transforming the SEG panels into illuminated exhibition lightboxes.
Backlit SEG fabric is illuminated from inside the frame, helping logos, product imagery and promotional messages stand out in busy trade show environments.
The 120mm system is especially suitable for:
LED-backlit trade show booths
Illuminated exhibition backwalls
High-impact branded environments
Modular lightbox booth structures
Premium exhibition projects
Product launches and feature displays
Booths where stronger visual impact is required
The deeper 120mm frame also provides a more substantial structure for modular booth configurations and can be combined into straight walls, corners, entrances and larger illuminated booth layouts.
The choice mainly depends on whether your booth requires illumination.
Choose the 40mm non-backlit SEG system when lightweight construction, portability, simplicity and lower project cost are the main priorities.
Choose the 120mm LED-backlit SEG system when illuminated branding and stronger visual impact are more important.
| Feature | 40mm SEG System | 120mm SEG System |
|---|---|---|
| Illumination | Non-Backlit | LED Backlit |
| Frame Depth | 40mm | 120mm |
| Graphic Type | SEG Fabric Graphic | Backlit SEG Fabric Graphic |
| Visual Effect | Clean Printed Graphic | Illuminated Graphic |
| Portability | Lighter | Heavier than 40mm |
| Electrical Power | Not Required | Required |
| Best For | Standard Modular Booths | Premium Backlit Booths |
| Main Advantage | Lightweight & Simple | High Visual Impact |
For exhibition projects that combine both functionality and visual impact, 40mm non-backlit SEG panels and 120mm backlit SEG lightboxes can also be used together within the same booth design.
A modular SEG booth offers several advantages over conventional one-time exhibition construction.
Reusable aluminum hardware
Replaceable fabric graphics
Multiple booth configurations
Clean tensioned graphic appearance
Suitable for repeated trade show use
Easier branding updates
Modular expansion for larger booths
Compatible with exhibition counters and accessories
More convenient transportation than many traditional custom-built stands
For companies attending multiple events, the same hardware platform can be reused while graphics and booth layouts are updated.
One of the main advantages of a modular display system is flexibility.
Individual SEG frames can be combined in different ways to support changing exhibition requirements.
A distributor or exhibitor may start with a smaller booth configuration and later add additional panels or accessories for larger exhibition spaces.
This makes modular SEG displays particularly suitable for companies that participate in different trade shows throughout the year.
EXPOMAX SEG booth systems are designed for professional B2B display applications.
Typical customers include:
Trade show display distributors
Exhibition contractors
Booth builders
Display resellers
Exhibition rental companies
Printing companies
Event production companies
Brand activation agencies
For distributors, a modular hardware platform makes it possible to use common frame components across different customer projects while changing booth graphics and configurations.
SEG fabric graphics can be removed from the frame and replaced without replacing the complete booth structure.
This makes it easier to update:
Company branding
Product launches
Seasonal campaigns
Event-specific messaging
Customer graphics
Promotional designs
Replacement fabric graphics are also more compact to transport and store than many rigid printed panels.
SEG trade show booths can be combined with additional display products to create a complete exhibition environment.
Depending on the booth layout and project requirements, exhibitors can combine:
[SEG Light Boxes] for illuminated feature walls and high-impact branding
[SEG Backdrops] for modular booth walls and partitions
[SEG Banner Stands] for freestanding promotional graphics
[SEG Backlit Counters] for illuminated reception and demonstration areas
Display shelves for product presentation
Monitor mounts for digital content and video presentations
[SEG Booth Accessories] for more flexible booth configurations
Using compatible SEG display systems throughout the booth helps create a consistent visual appearance while allowing different components to be reused and reconfigured for future exhibitions.
Before selecting an SEG booth configuration, consider the following:
Confirm whether the exhibition space is 10x10, 10x20, 20x20 or another size.
Choose the appropriate frame depth and structure according to the booth design and transportation requirements.
Consider whether you need only a backwall or additional side walls, partitions and display areas.
Determine whether the booth requires counters, shelves, monitor mounts or other display components.
If you attend different booth sizes throughout the year, choose a modular system that can be expanded or reconfigured.
SEG stands for Silicone Edge Graphics. A silicone strip sewn around the edge of the fabric graphic fits into the channel of the aluminum frame to create a smooth and tensioned display surface.
Yes. The aluminum frame hardware is designed for repeated use, while the fabric graphics can be replaced when branding or campaigns change.
SEG systems can be configured for common trade show spaces including 10x10, 10x20 and 20x20 booths, as well as other modular layouts.
Modular SEG systems can be combined with additional compatible frames and accessories, making it possible to develop larger booth configurations.
Yes. SEG fabric graphics can be replaced separately while the aluminum hardware is reused.
The main difference is illumination.
The 40mm SEG booth system is non-backlit and uses a slim aluminum frame with tensioned SEG fabric graphics. It is ideal for lightweight booth walls, partitions and portable exhibition structures where internal lighting is not required.
The 120mm SEG booth system is LED-backlit and uses a deeper aluminum lightbox frame with backlit SEG fabric. It is designed for illuminated trade show walls and modular exhibition booths where stronger visual impact is required.
Both systems are reusable and support replaceable SEG graphics, and they can also be combined within the same exhibition booth.
Yes. Reusable hardware, replaceable graphics and modular configurations make SEG booth systems particularly suitable for trade show distributors, exhibit builders and rental companies.
EXPOMAX provides modular SEG exhibition systems for trade show display distributors, booth builders, rental companies and professional display resellers.
Whether you need a standard 10x10 booth, a 10x20 configuration or a larger modular SEG exhibition solution, our team can help evaluate suitable frame systems and booth layouts.
Contact EXPOMAX for SEG booth specifications, graphic templates, wholesale requirements and custom project support.
